Dr Joy Tweed, LOCSU Board Chair
Joy is an experienced non-executive director who has served on various boards in the healthcare sector continuously since 2002. She is currently a non-executive director at the Academy of Healthcare Science and Chair of the Regulation Board, with oversight of a PSA-accredited voluntary register for healthcare science, the life science industry and clinical research practitioners. Joy is also a lay Panel Member for the General Optical Council’s Fitness to Practice Hearing Panel.
Joy was a non-executive director for a Primary Care Trust (2002–2013) and at the Health and Care Professions Council (2009–2016). She has Chaired various key committees, including Chair of the Education Committee at the Health and Care Professions Council (2013–2016), Chair of the Lay Advisory Group at the Royal College of Ophthalmology (2017–2019) and co-Chair of the Clinical Governance and Quality Committee at St Raphael’s Hospice, where Joy was a director until 2022.
Joy has an academic background and has led Masters modules on leadership at Westminster Business School as well as being part of the MBA course team. She was previously a course leader for an MSc in healthcare leadership and governance. Joy was also involved in academic leadership development at the University of Westminster, and her interests include leadership and governance within the public, non-profit and social enterprise sectors.
Joy has an MA from the University of Westminster and a PhD from Birkbeck, University of London. She’s also a Senior Fellow of the Higher Education Academy.
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Bobby (Sarvat) Fida, Non-Executive Director (LOC, Clinical)
Bobby is a Principal Optometrist at Newmedica, leading on design and implementation of continuing professional development programmes. Bobby is also serving a second term as a Registrant Hearings Panel Member for the General Optical Council’s Fitness to Practice Committee and is a member of Wakefield Local Optical Committee.
Before joining the Board in 2025, Bobby previously worked as a LOCSU Advancement Lead from 2021 to 2024, to broaden her breadth of experience outside a clinical setting and help influence optometry’s voice across the NHS landscape. Alongside this role Bobby reinforced her strategic and leadership capabilities within Asda Opticians Professional Services Team looking after compliance and regulation.
Having qualified in 2000, Bobby has extensive experience as a resident optometrist, in addition to working part-time as a locum optometrist in the independent sector, HMP, hospital optometry clinics and as a supervisor at Bradford University.
Born and bred in Yorkshire, Bobby is a proud mum and advocate for improving access to healthcare for individuals with lived experiences of disabilities.
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Jagdeep Singh, Non-Executive Director (LOC, Clinical)
Jagdeep is an independent prescribing optometrist with Professional Certificates in Glaucoma, Medical Retina and Low Vision. He currently works a Specialist Optometrist at Royal Shrewsbury Hospital and as Head of New Clinical Services and Pathway Development at Specsavers.
He’s been an active member of Shropshire LOC since 2019 and was elected a College of Optometrists Council Member in 2021.
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Roma Malik, Non-Executive Director (LOC, Clinical)
Roma is an experienced optometrist working in both community practice and independent ophthalmology. She currently serves as Chair of Nottinghamshire LOC. Since 2016, she has been an Optometric Advisor to the General Optical Council, bringing over 16 years of diverse experience across optometry, including teaching, training, compliance, governance, and regulation.
She contributes to the College of Optometrists as a reviewer for the Clinical Management Guidelines and holds a Diploma in Independent Prescribing and a Professional Certificate in Glaucoma. She is passionate about advancing professional standards and supporting the development of high-quality eye care services within the community.
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Sofia Fazal, Non-Executive Director (LOC, Clinical)
Sofia is an optometrist who has worked across various sectors of optometry, providing eyecare and professional services across the UK and globally. She has experience of working as an educator, experienced lecturer, and leading projects for clinical and commercial initiatives.
Adam Sampson, Non-Executive Director (AOP)
Adam has been Chief Executive of the AOP since 2021. Prior to that, he has had a varied career largely in the public and voluntary sectors. Following a period as an academic and a probation officer, he was actively involved in penal reform following the prison riots of the early 1990s, first as a campaigner and then helping to establish the Prisons Ombudsman.
After spending a period running an addictions charity, he spent seven years as CEO of Shelter, where he was closely involved in Government housing policy. He was then asked to set up and run the first Legal Ombudsman service, before leaving his role as Chief Ombudsman to set up his own consultancy business, where his varied client list included MasterCard, Which? and the Cabinet Office. He is also an Associate at the Oxford University Centre for Socio-Legal Studies.
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Alistair Bridge, Non-Executive Director (ABDO)
Alistair Bridge is the Chief Executive of the Association of British Dispensing Opticians, which is the professional body for dispensing opticians and contact lens opticians in the UK.
Alistair began his career as a solicitor in private practice before holding senior roles at the communications regulator Ofcom and serving as Executive Director of the Communications Consumer Panel, the statutory advocacy body for consumers. He then became Director of Strategy at the General Optical Council, the regulator for dispensing opticians, optometrists and optical businesses. Alistair has a master’s degree in organisational consultancy and was a trustee of Vision UK.
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Anne Marie Millar, Non-Executive Director. LOCSU Audit Committee Finance
Anne Marie Millar is a qualified accountant and experienced Finance Director who has operated at Board level for large and complex public sector organisations in Health, Transport and Environment. She is a Board Trustee and Audit Chair at the Royal College of Physicians and sits on a number of other Audit Committees.
Harjit Sandhu, Non-Executive Director (FODO)
Harjit Sandhu is the Group Managing Director for the Federation of Optometrists and Dispensing Opticians (FODO).
Harjit is a health policy expert with special interests in health economics and health systems. He started his career as an optometrist and has worked in a variety of clinical, policy and operational roles across community practice, the hospital service, the third sector and international clinical trials. He has an MSc in Health Economics, Policy and Management from the LSE, and brings a wide range of analytical, clinical and public health skills to his role.
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Max Halford, Non-Executive Director (ABDO)
Max is a Contact Lens Optician and accredited MECS practitioner working in the South West.
He is the Clinical Lead for the Association of British Dispensing Opticians (ABDO), and Chair of Devon Local Optical Committee. Max is also a Clinical Governance and Performance Lead and Director of his local Primary Eyecare Company and also sits on NHS England’s Local Eyecare Team Liaison Group.
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Peter Hampson, Non-Executive Director (AOP)
Peter is the Clinical and Policy Director at the Association of Optometrists (AOP).
He is also a specialist module leader for Cardiff University and Co-Chair of the sector Information and IT committee as well as a member of Sandwell LOC.
Sarah Joyce BEM, Non-Executive Director (FODO). LOCSU Audit Committee Chair
Sarah Joyce is an experienced optometrist and works in the Clinical Services team at Specsavers as Director of Optometry.
With over 25 years in the optics industry. She has worked in multiple and independent practices and the last 15+yrs of her career have been in head office leadership roles—spanning compliance, governance, professional training, EOS and commercial strategy. Sarah also serves as a Non-Executive Director at FODO and LOCSU, chairs the UK Board at FODO, is on the GOC Companies Committee and the College Disciplinary Panel. She is passionate about clinical leadership, professional development and supporting clinicians to work at the top of their license.
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Wendy Andrusco, Company Secretary
Wendy Andrusco qualified as a Chartered Accountant in 2003 and is Company Secretary of the LOC Support Unit.
She is the Finance Director at the Association of Optometrists having joined the AOP in 2014. Prior to joining the AOP, she worked for KPMG LLP spending a number of years working within the audit division on a variety of assignments before specialising in the insurance sector followed by 4 years in the restructuring division working with middle market companies in financial distress.
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